"Din 2016, Some By Mi a castigat o popularitate imensa pe pietele din Asia de Sud-Est, magazinele pop-up deschizandu-se in Coreea, Indonezia si Malaezia. Numele de marca „Some By Mi” provine din cuvintele combinate „Something”, „By A Miracle” si „Mi”, care inseamna „frumusete” in coreeana.
Cu succesul sau, marca a reusit sa intre pe piata globala si in prezent exporta in peste 20 de tari din intreaga lume, inclusiv Japonia, SUA, Canada, Australia si Marea Britanie. Some By Mi considera ca adevaratele facatoare de minuni pentru o piele mai sanatoasa provin din natura. Marca isi formuleaza produsele cu ingrediente usoare si prietenoase cu pielea, care NU contin substante chimice daunatoare, cum ar fi cancerigenul, colorantii si parabenii."
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